This series brings the authentic voices of Nestlé to life through animation and kinetic typography. These Nestlé stories range from sales intern projects to factory and packaging sustainability work and innovation in plant-based foods. Nestlé stories gives a look into how Nestlé empowers employees, provides growth opportunities and the chance to make an impact.
I led this series from start to finish as creative director and producer. I interviewed numerous employees and from there I selected three team members to feature in this series. I then managed scheduling, storyboarding, recording sessions, creative feedback and budget in partnership with our agency. I worked cross-functionally with key stakeholders to make sure their expectations were met in a timely manner to deliver effective, captivating content. Once the hero piece was finalized, I then created gifs to maximize our content across all digital platforms.
Throughout this project I collaborated with sustainability leads and agency partners to bring this brand-first sustainability narrative to life.
Marissa’s story highlights the unique opportunities to innovate, collaborate and grow at Nestlé.
I had the opportunity to lead this project as creative director and producer. After identifying the core story and employees, I collaborated with our in-house production team and managed scheduling, storyboarding, directing and gave creative feedback throughout the editing process. I worked cross-functionally with multiple teams to manage creative reviews, hit our objectives and deliver final content in a timely manner.
This series highlights the incredible talent and unique culture at Nestlé.
I had the opportunity to lead this project as producer. After identifying the employees to feature, I collaborated with our agency team to bring this series to life. I managed scheduling, location scouting, storyboarding, scripting, and gave creative feedback throughout the filming and editing process. I worked key stakeholders to manage creative reviews and hit our objectives for the multiple final deliverables.
The Nestlé BFFs series highlights the unique culture and talent at Nestlé USA.
Throughout this series I was the lead for ideation, scripting, scheduling and editing. I worked as director with our in-house production team to film the series and then edited the content in After Effects to produce the final product. I created multiple edits for these videos utilizing platform-based best practices.
This video was created to attract top talent to Nestlé for the manufacturing teams. I was the video editor for this project.
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The creative below is a sample of social graphics highlighting Nestlé’s sustainability initiatives, efforts in the fight against hunger, parental leave policies/culture and more. Throughout these projects I ideated, designed and animated.
Budweiser has been around for nearly 142 years and has been a major sponsor of sports for almost that long. We doubled down on the relationship Budweiser has with sports fans showing we’re here for the big moments, with them. These spots each included a :30 spot and :15s cut for the MLB and NBA.
I was the Art Director on this video series. Throughout the project I helped with art direction, casting, wardrobe, storyboarding and gave creative feedback throughout the editing process.
This recipe content highlights the Budweiser Repeal Reserve and how Budweiser fans can incorporate it into their favorite holiday recipes.
I was the lead art director on this project. I identified recipes, helped with location scouting, storyboarded and directed the photoshoot with the in-house agency team and food stylists. I then created the graphics for Pinterest as well as a cinemagraph for Instagram stories.
I designed three Snapchat filters for the holiday season. The polaroid filter was Budweiser’s top performing filter created to date (2017).
SONIC Drive-In wanted us to create social content for exclusive promotions. Throughout these projects I ideated, animated and designed.
Pop Secret wanted us to create monthly social content focusing on trending moments, memes and real-time activations. Throughout these projects I ideated, photographed, designed and animated.
Ole Smoky Moonshine wanted us to create social content across all platforms. Throughout these projects I ideated, animated and designed.
Turner Network projects ranged from social content video cuts to the Angie Tribeca 24 hour Binge-a-Thon campaign. I helped ideated, design and animate this content.
The animation was created based on an audio clip from the show. It is one of top performing pieces of social content for The Detour.
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
Angie Tribeca Binge-A-Thon TBS
This project was created during my studies at Savannah College of Art and Design. It was a collaboration with the International Bicycle Film Festival of 2015 and a cyclist group, "MOFO XPREZ". This is a promo for MOFO XPREZ at IBFF 2015, representing the underground culture of cycling in Hong Kong.
I managed a small production team while ideating, filming and animating. All of the shooting was done hand held.
Audio: Walking On A Dream by Empire Of The Sun
I do not own the rights to this audio.
"The Life Aquatic with Steve Zissou" unofficial title sequence is a combination of typography and illustrations. I drew the illustrations and typography frame by frame in photoshop and sequenced/animated them in After Effects.
Audio: Open Sea Theme by Sven Libaek
I do not own the rights to this audio.
Assets were drawn frame-by-frame in photoshop and animated in After Effects.
